Advocacy through Interactive Media Workshop
Advocacy through Interactive Media: Using Blogging and Web Video to Effect Change
Act 1: Blogging for Big Change with Ben Fried, editor-in-chief of Streetsblog.org. Anyone can start and run their own blog. But how do you build and retain a substantial audience? How do you get policy-makers and influencers to pay attention? How do you write a headline, make a post go viral, and raise money to keep yourself going? Learn the tricks of the trade.
Act 2: Streetfilms University with Clarence Eckerson, producer of Streetfilms.org Learn how to create powerful web videos for advocacy, education and policy change purposes. Capture the essence of your message in inexpensive and entertaining ways. See how humor, animation, and man-on-the-street interviews can be used to tell your story.
Q&A to follow.